Connect the dots with LINE solutions for everyday problems.
- Introducing the LINE Design SystemWith LINE popular around the world, available in 19 languages, and offering so many different services, the product designers at LINE have necessarily had to design similar compone
- Introducing the new you: LINE Avatar!LINE Avatar was launched in September 2020, instantly gaining explosive popularity; in fact, more than 1.2 million users around the world signed up in just the service's first five
- LINE Plus product designers celebrate the New Year (responsibly, of course) .Who would have thought that COVID-19 pandemic would last this long? Many things have changed since the novel coronavirus began, so we were not able to hold this year's annual year-
- Take a look at the new LINE app!How the LINE messenger became the 'Life on LINE' platform Since starting in 2011 as a messaging app, LINE today has become a total lifestyle platform, with a whole family of
- Introducing LINE OA Color Theme!The LINE Official Account (LINE OA) service has long focused on improving through updates to its plugins, like Media, Delivery, Menu, and more. However, those plugin-focused update
- LINE Profile, the best way to express yourselfAfter you add a new friend in LINE messenger, the first thing you are most likely to do is go to your friend's profile and check their profile picture and status message. Profiles
Life on LINE is simple, easy, and fun.
We believe exceptional experiences come from straightforward and truthful design.
Design that inspires visually, puts users at ease, and solves problems quick—that's our goal.
Brand guidelines
- LINE Seed SansLINE Seed Sans’s DNA LINE Seed Sans is a Gothic type font without the serif, developed from the shape of LINE's wordmark and its characteristic of rounded corner. The name ofView guideline
- LINE Seed Sans KRLINE Seed Sans’s DNA LINE Seed Sans KR shares the same DNA with LINE Seed Sans (EN), thus even when the languages are switched, it delivers the consistent tone & manner.&View guideline
- Business cardThis guideline defines the form of LINE's global business card. Make sure to use designated fonts, margins, and colors. Font The designated fonts by country areView guideline
Join our team
At LINE, our dream is to close the distance between people and empower communities.
We dare to explore the opportunities and challenges that can help us meet this singular goal.